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81 Percent of Small Businesses See Mobile Technology as a Tool for Event Marketing | Daily Deal Media

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Supporting mobile devices is certainly key moving forward.  Does your small business have a strategy?  When was the last time you looked at your website via a mobile device?  If you don't have a strategy for supporting mobile, you need one ASAP.  Specifically, the below article focuses on events, and how mobile devices need to be a target device for event data, etc.  Ed.

Mobile is the future and the sooner a business is able to use it efficiently and maximize its potential, the soon it will be in business in the long run. With an estimated 50 percent of small businesses shutting down after their first five years every tool available at their disposal has to be used if they want to survive.

The biggest obstacle small businesses face when it comes to technology is skill level. According to a survey conducted by Constant Contact, Inc. the vast majority or 90 percent of event planners say they would like to learn the application of mobile technology for such occasions. While small business understand the value of mobile technology for even promotions, they also know there is a large gap between the level of interest and available skill.

To read the full, original article click on this link: 81 Percent of Small Businesses See Mobile Technology as a Tool for Event Marketing | Daily Deal Media

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